Strategy by definition is the creation of a unique and valuable position, involving different set of activities. Strategy requires you to make trade offs in competing activities. It involves in creating a unique fit among business activities. Strategy is a much larger concept than mere operational efficiency and effectiveness. Strategy rests on unique activities. It is about being different deliberately and choosing different set of activities to deliver a unique mix of values.
“A business can outperform rivals only if it can establish a difference that it can preserve”.
There are times when businesses and brands are deep inside creating productivity and operational efficiency and effectiveness. It is imperative to keep larger game plan in sight. We help businesses in developing a wider and larger strategic plans which provide clarity in implementing tactical actions. There can be a lot of activity but needs to be in sync and congruency with the long term strategic sustainability.
Understand the Landscape - Industry, Customer, Competition, Company and Value
Do a deep dive to understand the Industry, customers, completion, business core competencies, its strengths and weaknesses to understand the starting point.
Map the interdependencies and Risk Understandings
Plan, Deploy, Scale or Fix